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ADVERTISING STANDARDS CANADA

ASC is the Canadian advertising industry's national, self-regulatory body. This website design cleanly separated out their three user groups while incorporating elements of their national "Truth in Advertising" ad campaign.

ASC Corporate website

ASC CLEARANCE SERVICES

ASC Clearance Services verifies that advertising meets industry standards and government requirements before broadcast or publication. This website design gave users quick access to extensive regulatory-related documentation while highlighting current, trending topics.

ASC Clearance Services website

EMERGING POWER

Emerging Power is a boutique financing firm in the solar energy sector. Brand identity, brochures and this website design were all created to launch this start-up towards its eventual success.

Emerging Power website

HZA

Helen Ziegler and Associates recruits healthcare professionals for the Middle East. This website design emphasized common motivations for relocating to the Middle East, and the banner artwork was simultaneously used in a Toronto subway ad campaign.

HZA website

CHILDREN'S ADVERTISING INITIATIVE

The CAI represents a consortium of major food and beverage advertisers in their common goal of promoting healthier choices among children. Balancing a playful aesthetic with a serious purpose was successfully achieved through rich colour and appropriate art choices.

Children's Advertising Initiative website

LIFE IN BALANCE

A writer-turned-personal-trainer wanted a website for her new career. Feminine-oriented colours, shapes and photos were successfully used to appeal to her female target audience.

Life in Balance website

CPE

CPE provides engineering and technical support for critical power systems. The website was designed to showcase their three areas of expertise - energy management, renewable energy and data centres - while presenting them as an industry leader.

CPE website

JOHN MILLARD

John Millard is a Toronto-based folk musician and composer of theatrical and cinematic scores. The intent of this website design was to visually reflect the style of his music through font, image and background choices.

John Millard website

TRADEWINDS

Tradewinds is an adventure travel company with a focus on tracing historical routes. Artwork was created by blending photos and scanned textures (rust, old books) to create images with an historical, enigmatic feeling.

Tradewinds website

OPA'S FARM

A website design for a rental vacation farmhouse that used elements from the actual farmhouse - the picture frame and the background wallpaper - to give a flavour of the property.

Opa's Farm website